The music video for “Sirens” premiered on Lloyd’s Vevo account on 29th April 2014. In the video, Lloyd plays a woman whose husband has become involved in drugs, showing the effect that drug use can have on a family. While Lloyd’s character is seen caring for the couple’s young daughter, Police raid the house, arresting her partner. Lloyd then carries the evidence through the house and burns it in a barrel in the garden, soon returning to the house where she is greeted by her young daughter as they sit together on the floor. In the “Behind the Scenes” footage, Lloyd reveals that the story of the video is inspired by a similar event from her childhood, and that the young daughter in the video represents Lloyd herself at a younger age. In an interview after the premiere, Lloyd revealed that the story behind the video retells an event from her childhood in which her father was arrested when she was five years old.